Biotech Startup Kit
End to end consultancy for bio-tech startup
Jellagen is an innovative bio-tech company specialised in medical grade collagen products. Their novel range of products is extracted from renewable jellyfish sources.
Working closely with CEO and R&D team, my brief was to guide the startup from market insight to manufacturing and launch through a series of design sprints.
In collaboration with a specialist insight agency we were able to finely develop the product to meet the specific needs of its target market.
Thanks to extensive user research, iterative user testing and quality control in the manufacturing phase, we were eventually able to give shape to a novel lab kit that provides a significantly better user experience and that embodies the equity of the brand.
ROLE: collaboration with insight agency, R&D workshop facilitation, design research, development strategy, branding, co-creation, ideation, sketching, 3D design, rendering, 3D printing and liaison with manufacturers.
OUTCOME: de-risked product development process, design and manufacturing of novel lab kit.